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Top features: - Motionflow XR makes the most of fast moving scenes - Latest technology for the best picture - Smart TV connects to your favourite streaming sites - Google Assistant voice control built-in - Elegant design fits into your home set up Motionflow XRThe Sony BRAVIA KD49XF8796BU 49" Smart 4K Ultra HD HDR LED TV's Motionflow XR always gives you a smooth picture. See every pass, counter attack and top corner finish in clear detail when you're watching the big football match with friends.Get ready for a cinematic experience when you gather the family and put on the latest blockbuster. Superheroes are bright and bold, background details stand out in twisty thrillers and explosive action scenes always looks sharp.Latest technologyThe BRAVIA KD49XF8796 has some serious technology in its thin frame to give you the best picture quality. Powered by the latest 4K HDR Processor X1, you'll get Sony's most realistic image yet - video games leap off the screen, movies are shown in all their glory and even your daily TV shows look as clear as can be.Its triluminos colour display brings out the best in whatever you're watching, a wide colour palette gives you vivid detail - amazing when you're getting engrossed in wild nature documentaries, or keeping young ones occupied with colourful cartoons.Smart TVYou can easily view all your favourite streaming services on the KD49XF87. Catch-up on all the new binge-worthy shows on Netflix or Amazon Prime in 4K quality, surf through the new music videos on YouTube, or just put on Freeview and catch-up on your favourite shows. You can even go back up to 7 days thanks to YouView.Google AssistantWith so many quality channels to choose from, sometimes you can get a bit lost in the TV guide when you're looking for that specific show. The 49XF87 has Google Assistant voice control built-in. You can start watching your favourite Netflix series straight away, find your favourite YouTuber, or simply check the weather - all with your voice.Elegant designThe Sony XF87's thin, black design looks great in any living room set up. Just pick the right spot, place it on its stand and it'll be up and ready in no time.It's built-in cable management system helps to keep your home entertainment set up looking neat and tidy - no more unsightly wires getting in the way.Effortless installationFor setup without the squabbles, our Team Knowhow experts can connect your new TV to your Blu-ray player, sound bar, and other devices. They'll even get you online so you can put your feet up and start watching straight away. Pass the popcorn.Essential extrasWant your TV wall mounted? No problem. We've got brackets that tilt, swivel, or fix your TV in place for the best viewing spot in the house. Alternatively, browse our range of TV stands - we've got enough designs to keep even the pickiest interior designer happy.Avoid the disappointment of getting your shiny new telly home and realising you don't have the cable you need to connect your games console or Blu-ray player. Sandstrom Gold Series HDMI cables support all resolutions and come with a reassuring lifetime guarantee.... More