KD55A8BU

A high powered processor in this 4K OLED TV creates a beautiful OLED picture in total harmony with sound. All from a stunning one-slate design. The same powerful processor used to drive our 8K TVs precisely analyses image data to bring out the intense contrast of OLED with pure blacks, peak brightness and truly realistic pictures. See real-world colours, discover the detail in deep shadow and bright highlights. With Pixel Contrast Booster, colour and contrast are enhanced in bright areas so you can enjoy scenes full of lifelike shades and hues, more depth, fine texture and the pure black contrast that only OLED can deliver. With Object-based HDR remaster, the color in individual objects on screen is analyzed and the contrast adjusted, unlike most TVs where contrast is only adjusted along one black-to-white contrast curve. Because objects are remastered individually, this TV can reproduce greater depth, textures, and more realistic pictures. Any kind of content can be upconverted to lifelike 4K resolution with Sony’s unique features. Our X1™ Ultimate, twice as fast as the X1™ Extreme, precisely analyses and processes data to enrich 4K pictures with real world detail and texture. Even images filmed in 2K and Full HD are upscaled close to 4K by 4K X- Reality™ PRO using a unique 4K database. Resolution of each subject is then optimised by Object-based Super Resolution to reproduce virtually real world textures. By widening the colour spectrum, TRILUMINOS powered by our X1 processors reproduces more colours than a conventional television. It analyses and processes data in every image to make colours even more natural and precise so pictures are closer than ever to real life. Sound on conventional TVs with a speaker located below the screen is often out of sync with the picture. With our Acoustic Surface Audio, the screen is the speaker. An innovative actuator behind the screen vibrates discreetly to create sound so what you hear comes from the place in the scene where the action is happening – dialogue from characters, engine noise from a car. Be surrounded by sound as if you are right there in the scene. With Dolby Atmos, sound comes from above as well as from the sides so you can hear objects moving overhead with more realism for a truly multi-dimensional experience Sit back and enjoy the best possible viewing experience. Sony's unique ambient optimisation technology automatically adjusts picture and sound to your environment. With easy access to all your favourite content, services and devices, our Android Smart TVs make life simpler. Find your favourite content faster than ever using the power of your voice. With Voice Search, there’s no more complicated navigation or tiresome typing – you just have to ask Sony's Android Smart TV has an unbeatable number of apps. Choose the ones that make your life more fun and entertaining. Netflix Calibrated Mode - This mode was specially developed to enjoy Netflix originals and reproduce the same picture quality on a TV as on a studio evaluation master. With Netflix Calibrated Mode, the creator's vision and intent is faithfully preserved. Connect your Alexa enabled devices for seamless hands-free control of a Sony TV. With Alexa, you can power up your TV, change channels, control volume and more Connect Google Home for seamless hands-free control of a Sony TV. With Google Home, you can find and cast your favourite videos to your Sony TV, without lifting a finger. With Apple AirPlay, you can stream video and audio to your television right from your iPhone, iPad, or Mac. Watch movies and shows from Apple TV app, your favourite apps, or even Safari. Share your photos with everyone in the room.... More