MODEL | KD49XH9505BU It may look the same as last year’s model, but the KD-49XH9505 features a number of upgrades that make it a better TV than the Award-winning XG9005 it replaces. The picture isn’t vastly better, but the increased brightness, richer colours and better dark detail combine to make it a more enticing and insightful performer. Add significantly enhanced sound and a snappier user experience, and this is an all-round cracker. Click_here_to_read_full_review Supreme contrast and sound, our best 4K LCD Enhanced contrast and a slim bezel design provides immersive viewing from any angle. With sound and pictures precisely aligned, you'll hear action from exactly the right place on screen. Discover deeper blacks and more brightness from any angle The same powerful processor used in our 8K3 TVs analyses data to boost colour, contrast and clarity. You'll uncover more detail in shadow on a Full Array LED TV screen for realistic pictures from any angle with less blur. Sound and picture in harmony - discretely mounted tweeter Sound positioning tweeters help optimise the location of sound on the screen so you hear precisely controlled, high-quality audio from the right part of the scene. Discover deeper blacks and more brightness from any angle The same powerful processor used in our 8K3 TVs analyses data to boost colour, contrast and clarity. You'll uncover more detail in shadow on a Full Array LED TV screen for realistic pictures from any angle with less blur. Enjoy the precision of true-to-life contrast Discover how real pictures can be when you bring out the fine details. With zones of LEDs lit independently, Full Array LED provides more realistic contrast by making light areas lighter and dark areas darker. Contrast is further enhanced by X-tended Dynamic Range™ PRO6, which adjusts brightness for higher peaks in glare and deeper blacks in shadow. Object-based HDR remaster With Object-based HDR remaster, the color in individual objects on screen is analyzed and the contrast adjusted, unlike most TVs where contrast is only adjusted along one black-to-white contrast curve. Because objects are remastered individually, this TV can reproduce greater depth, textures, and more realistic pictures. Supreme resolution, whatever you’re watching Any kind of content can be upconverted to lifelike 4K resolution with Sony’s unique features. Our X1™ Ultimate, twice as fast as the X1™ Extreme, precisely analyses and processes data to enrich 4K pictures with real world detail and texture. Even images filmed in 2K and Full HD are upscaled close to 4K by 4K X- Reality™ PRO using a unique 4K database. Resolution of each subject is then optimised by Object-based Super Resolution to reproduce virtually real world textures. Sound and picture in harmony Sound positioning tweeters optimise the location of sound on the screen so you hear precisely controlled, high-quality audio from the right part of the scene. Sound flows around you with Dolby Atmos® Be surrounded by sound as if you are right there in the scene. With Dolby Atmos, sound comes from above as well as from the sides so you can hear objects moving overhead with more realism for a truly multi-dimensional experience.7 Supreme pictures and sound, whatever the environment Sit back and enjoy the best possible viewing experience. Sony's unique ambient optimisation technology automatically adjusts picture and sound to your environment.... More
